About Jim Morris
Jim (James) Morris, author of The Five Insights of Enduring Leaders, has been an innovator in the field of leadership development and organizational transformation for more than 20 years, working with some of the world’s largest and most successful organizations. His inspiring and persuasive leadership expertise is grounded in experience managing and leading the nation’s two largest experience-based training and development organizations, working with over 70,000 participants annually.
Jim serves as the Chairman for the Experiential Training and Development Alliance, a professional member organization dedicated to furthering best practices in corporate training and development. He has served on the faculty of Duke University’s Leadership Training Associates and an attendee of the Harvard Business School’s Key Executives program.
Often described as a “natural, born leader”, Morris has an instinctive and extraordinary ability to teach and to lead others. Equal parts motivational expert, coach, adventurer, educator, learner and leader, Morris is the Senior Partner of Bristlecone Learning, Leadership That Lasts, a global leadership development company that teaches aspiring, emerging and enduring leaders how to reach their full potential and bring out the best in the teams and the organizations they lead.
Above all, Jim has a passion for people. His clients call him “partner” explaining that when Morris works with a group he “pours his life” into each project and each person. Some of Bristlecone’s clients include: Bovis Lend Lease, IDEO, Novozymes, Red Hat, Shaw Industries and the World's Finest Chocolate Company, Inc.
His new book, The Five Insights of Enduring Leaders, is a practical how-to that teaches readers how to develop their own leadership traits, to uncover and enhance them in others and ultimately to add value, inspire others and change the world. Morris believes that most people are capable of becoming effective, enduring leaders if they’re properly taught not just what it takes - The Five Insights- but how to incorporate those Five Insights into their leadership style.
There are more than five million aspiring leaders working for corporations and organizations in the United States today, yet virtually all industries, from the high tech sector to investment banking, report that their single greatest threat is a scarcity of qualified, capable leaders. Corporations are spending more money than ever on leadership development, yet the failure rate of leaders - from middle managers to CEOs - is at an all-time high. The Five Insights author, Jim Morris, proposes that the problem isn't people, but how we prepare them.
In The Five Insights of Enduring Leaders, Morris explains that in teaching our leaders to run the top companies in the world, we must also instruct and inspire them to lead beyond tomorrow – to successfully shape socially and environmentally responsible corporations and to leave them in the best shape possible for future generations.
Jim lives with his family in the shadow of the San Juan Mountains in southwest Colorado.
Contact Jim
Learn more about Bristlecone Learning and Building Capacity in Organizations

